WGA offers a personalized approach to health powered by genetic research and technology products and services. WGA improves employee engagement and wellness with genomic programs and services with the potential to reduce healthcare and pharmacy spend. WGA acts as an extension of businesses to create customized programs and full-service enrollment and communication offerings.
THE CHALLENGE
As a start-up, Wamberg Genomic Advisors’ (WGA) roadmap included a public launch requiring foundational systems and processes to support a rapid influx of new customers and business. WGAs roadmap included establishing international of offices (initially in the Pacific Asia region) based on the success of their US launch. WGA’s management team was given six months to stand up enterprise-ready systems to support their launch of services and products. All of the systems and processes needed to be implemented to meet an aggressive six-month timeline.
THE SOLUTION
WGA was looking for a complete Marketing, Quote to Cash and highly flexible and integratable system to jump start their business. OSI recommended and implemented all the major functionality natively on Salesforce to honor the speed to market that WGA was known for. Marketing Cloud, Sales Cloud, Community Cloud, Financial Force and Salesforce CPQ are all Salesforce native products which were configured and interconnected to provide a seamless experience to the end consumer. OSI partnered with Dell Boomi for WGA’s integration needs and together they helped move data between WGA and its partners in real-time and on schedule. The following are the top products used to build complete solution at WGA
Partner:
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The value-add that OSI Digital brought to WGA was their ability to keep systems very simple and maintenance free. OSI not only implemented a solution on-time and on-budget but also made suggestions and recommendations that resulted in cost-savings over the long-term.
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THE RESULT
OSI partnered with Dell Boomi for WGA’s integration needs and together they helped move data between WGA and its partners in real-time and on schedule.
- Guided WGAs business/IT roadmap, platform selection and ultimate license acquisition
- Supported WGAs management of the project schedule and overlapping, inter-dependent critical paths
- Completed system design and enablement to align with WGAs evolving business processes
- Met its timeline of systems enablement within six months to open for business as scheduled
